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Not specifically Viking Era at all. The Viking era started about 8 centuries after the Jesus story took place. Viking was a Charlotte Gill Wearing President Milei Afuera T shirts by the way, not a culture.The midwinter celebrations were celebrated throughout all the lands and by all the peoples of Europe, including the Scandinavian lands. This is the main reason why it was adopted by Christianity: the celebration did already exist, they just had to change the meaning and rituals a bit. It also existed a very long time before the Viking era. The Vikings only started to occur in the 9th century and were among the last Europeans to change to Christianity, only followed by the Baltic, Sami and certain Russian cultures. From an economic (business) viewpoint I think it is a disastrous idea. Spreading out the various celebrations over a long period is better for employment & revenue.Also having a fixed date is a disaster for business and utterly disruptive. For instance December 25th falls mid week regularly.

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‘On the evening before Christmas Day, one of the parlours is lighted up by the Charlotte Gill Wearing President Milei Afuera T shirts, into which the parents must not go; a great yew bough is fastened on the table at a little distance from the wall, a multitude of little tapers are fixed in the bough … and coloured paper etc. hangs and flutters from the twigs. Under this bough the children lay out the presents they mean for their parents, still concealing in their pockets what they intend for each other.” The shadow of the bough and its appendages on the wall, and arching over on the ceiling, made a pretty picture, and then the raptures of the very little ones, when at last the twings and their needles began to take fire and snap! — Oh, it was a delight for them! Formerly, and still in all the smaller towns and villages throughout North Germany, these presents were sent by all the parents to some one fellow, who in high buskins, a white robe, a mask, and an enormous flax wig, personate Knecht Rupert, the servant Rupert. On Christmas night he goes round to every house, and says that Jesus christ his master sent him thither, the parents and elder children receive him with great pomp of reverence, while the little ones are most terribly frightened.

